Rare Denim Lounge gives customers rock star apparel

By Michael Sudhalter
msudhalter@fortbendstar.com

Rare Denim Lounge owner Karim Kara of Sugar Land, and store employee Ivania Molina of Fresno specialize in carrying popular “rock star apparel” brands.  (Photo by Michael Sudhalter)

Rare Denim Lounge owner Karim Kara of Sugar Land, and store employee Ivania Molina of Fresno specialize in carrying popular “rock star apparel” brands. (Photo by Michael Sudhalter)

Have you ever wanted to look like a rock star?

Rare Denim Lounge, a store that opened last November in the First Colony Mall, gives people the opportunity to have the look and vibe of a rock star, regardless of whether they can sing at all.

“We have certain brands that we market, and we cater to customers from 16 years old to the early 40s,” said Rare Denim Lounge owner Karim Kara, a Sugar Land resident. “We’re on the rock and roll edge of denim and bling.”

Miss Me is Rare Denim’s top brand, and they also carry Rock Revival, Rebel Spirit, MEK, Silver, Laguna Beach, Bigstar, Affliction, G Star, Robin’s Jeans and more.

This weekend, customers will get the opportunity to purchase all of the items  –including jeans, shirts, boots, accessories and more “tax-free.”

“People are shopping for deals, and they can save a lot of money,” Kara said.

Rare Denim is one of the best kept secrets at the First Colony Mall. It’s located adjacent to Dillard’s and often goes unnoticed by mall shoppers.

Once customers find it, Kara said, they usually make it a point to return.

“They come specifically for those brands. We sell high-end, better denim” said Kara, who plans to add more clothing brands and more boots to the store in the coming months.

In addition to the First Colony Store, Kara has had another Rare Denim location at the Katy Mills Mall for the past four years. He has plans to open more locations in the Houston area.

Short URL: http://www.fortbendstar.com/?p=42074

Posted by on Aug 7 2014. Filed under Featured Articles, Sugar Land. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.

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